Ira Cross, Vice President


Ira began his trek towards management and ownership in 2008 by joining the Home Concepts Design Resource Center team, quickly moving up to Vice President /and General Manager in 2010. During this time, Ira also began working on his MBA at the University of Nevada, Reno. 

Ira currently manages Home Concepts and Truckee-Tahoe Lumber Company’s Reno-Sparks location, which includes an indoor lumber yard, hardware store, and Home Concept’s door shop production center.

Prior to his involvement in Truckee-Tahoe Lumber Co., Ira obtained his degree in Mechanical Engineering and worked in the industry in Reno. He is active in a coed soccer league in Reno and with the recent opening of the Reno-Sparks location, will be committing time to various community groups in the area.